This year, Camden Town Brewery set its sights on bringing craft beer to more people than ever. We helped create a lasting impression with a rebrand of their visual identity and product range that screams from the tap rooms to the bottle shops.
Rolling out from June 2016 onwards, this new brand identity celebrates everything Camden has come to be known for: bold colour, strong typography, crafted illustration and a touch of irreverence. Making what worked, work harder.
The result is a refinement of our last three years spent creating together — a range that owns where it came from, but catches the eyes of those new to London’s leading craft brewer.
— Studio Juice