It’s not every day you get the opportunity to work with Ireland’s oldest independent brewery, so after successfully winning the Hilden Brewing Company account, we proceeded to fully rebrand the company and create an exciting new range of beer labels.
The client felt the existing branding had become tired and dated. Our job was to bring the brand back to life. We did this by giving the brand a contemporary tone whilst taking inspiration from the stories and sense of place that surround Hilden.
The key to this job was to delve back into the past and understand the origins of Hilden, its wealth of history and unique heritage. We also wanted to draw out the rather quirky and eccentric character of the brand.
— Elmhouse Creative