Miller High Life Veterans Cans

May 14, 2012 | Designed by Landor

In 2010, Miller High Life reclaimed its status as the iconic American beer. The strategy was simple, embrace the brand’s quality and rich 100+ year history. After reclaiming its old glory, High Life tests its true colors with this summer’s special edition can. Standing tall in red, white and blue, Miller High Life is perfect for patrons and patriots alike.

Client: MillerCoors
Firm: Landor San Francisco
Creative Director: Tosh Hall
Design Director: Ryin Kobza
Senior Designer: Daniel D’Arcy

Miller High Life Veterans Can
Miller High Life Veterans Can
Miller High Life Veterans Can
Miller High Life Veterans
Miller High Life Veterans
Miller High Life Vet

Comments (2)

  1. i like the old cans wen is miller going back to the thim

  2. Pingback: Every Good Brewery Has a Creation Story | Beer Spectacles: Refine your beer goggles

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