Deep Ellum Brewing Company opened it’s doors in the spring of 2011 and Caliber was right there to help introduce them to the commmunity. For Caliber, it was important for them to capture the alternative spirit that is Deep Ellum. The new branding system for DEBC is rough, energetic and ever-changing, just like the beer it represents. Caliber helped them launch their new branding at the Deep Ellum Arts Festival with a variety of shirts, stickers and booth graphics. DEBC is bringing craft beer to Dallas, and Caliber is right there to order the first round.
— Caliber Creative
Fonts used: Draft Beer, Fenway Park, Retro Bold Condensed
chris
March 26, 2012 at 12:33 pm
this is just way too hipster – its gross. I’m hoping this industrial look starts to fade – its so overdone and everyone has this look now zzzzzzzzz.
Jonny Jay
March 26, 2012 at 1:24 pm
Agree to disagree I guess. I think the art fits the brewery and neighborhood perfectly. Plus, it’s what’s inside that really counts, and this is some darn good beer!
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Drink Local!
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Kevin
March 26, 2012 at 3:58 pm
Wow, I love the image you guys have conjured for Deep Ellum Brewery. Personally, I haven’t seen any other breweries, let alone local breweries, with this style of branding. Look forward to seeing what else you guys put out there.
Kevin
Vince
March 27, 2012 at 6:55 am
Love the tap handles. Nothing too fancy, but nice to see something other than wood.
Marky
May 10, 2012 at 10:16 am
This is great. Oddly enough the labels are my least favorite part.