Shiner Beer Posters
March 30, 2011 | 10 comments
Designed by McGarrah Jessee
Great ad campaign from McGarrah Jessee. They’ve created a series of posters featuring several “I can’t believe I do this for a living” Shiner employees. Each poster has the look and feel of a real working man’s beer from a century-old brewery in a tiny little town in Texas. (Which is good, because that’s the case.)
The posters are available for download at the Shiner website.
Those posters a pure genius!
InBev hasn’t bought them out and closed down the plant yet?
I think the next ad campaign should include a spokesman (the obvious choice would be Patrick Swayze circa Roadhouse, but that’s not gonna happen…Henry Rollins? Chuck Liddell?) giving a black eye to any one who orders an internationally owned macrobrew instead of a Shiner.
No, in fact, they make ZiegenBock just to compete with Shiner. I’m pretty sure that no *real* Texas drinks ZiegenBock though.
The day Shiner sells out, is the day I will no longer drink Shiner.
Maybe you should have quit in 1989? http://www.gambrinus.com/company_history.html
Not every sale is a sell-out.
That is one super poster. Love the line.
Love the style and the series has a great concept.
[...] Shiner brewery down in Texas has some great posters featuring their [...]
I have a hard time telling my wife…that guy’s face really gave me a chuckle. Great concept and campaign.